XBiz 2016 Award Winner

In an industry which has traditionally catered to women’s pleasure, it’s a good time to be a man. Perfect Fit has been innovating products for couples that are pleasurable for both; and with our commitment and insight to developing great men’s products, we are the undisputed leader for Male Products.

Our innovations include the very popular Tunnel Plug, our Fat Boy stretchy sheath sensation, our Zoro one piece molded strap-ons, the highly praised body shaped cock rings – Armour Series, and the Gay Sex Toy of the Year – Jock Armour.

For media inquiries please contact:

Steve Callow (steve at our domain name).
Perfect Fit Brand Inc.
1881 NE 26th St, Ste 201A
Fort Lauderdale, FL

  1. Perfect Fit Brand CEO Steve Callow Nominated For 2019 XBIZ Exec Award

    Perfect Fit Brand CEO Steve Callow with XBIZ 2018 "LGBT Pleasure Products Company of the Year" Award
    Perfect Fit Brand CEO Steve Callow with XBIZ 2018 "LGBT Pleasure Products Company of the Year" Award

    DOWNLOAD as a Word document

    Contact: Andy Reynolds at Popular Publicity for Perfect Fit Brand
    Tel: 212-673-2639

    LOS ANGELES — Perfect Fit Brand is pleased to announce that C.E.O. Steve Callow has been named a nominee for the adult industry’s most prestigious career awards program, the 2019 XBIZ Exec Awards, coinciding with the XBIZ 2019 trade show set for Jan. 14-18.  

    C.E.O. Steve Callow has been nominated for the award category Businessman of the Year.  

    Nominees were selected based on several factors including leadership, business acumen, community influence and overall career success as submitted by industry members via the adult industry social network 

    Of the nomination, Callow says, “Since day one, Perfect Fit Brand has been committed to enhancing the sex lives of customer across the sexuality spectrum with the most innovative, unique, yet always user-friendly products. As both C.E.O and inventor at Perfect Fit Brand, I take the nomination very seriously and truly appreciate the recognition it bring to our company.” 

    The XBIZ Exec Awards spotlight outstanding business leaders who play key roles in the success of progressive brands. The award categories cover a range of positions that make up the organizational chart of leading enterprises, covering business development, marketing, management and more. 

    To be held at the Andaz Hotel on West Hollywood’s famed Sunset Strip, the XBIZ Exec Awards will be presented at an exclusive awards ceremony during XBIZ 2019.  

    See the complete list of 2019 XBIZ Exec Awards Retail Nominees at 

    For more information about XBIZ 2019, visit  


    About Perfect Fit Brand Based in Los Angeles and Toronto, Perfect Fit Brand is a manufacturer of innovative, high quality, and easy to use sexual health products for the entire gender and sexuality spectrum. Be sure to check out the Perfect Fit Brand blog, Erotic Intent

    About XBIZ XBIZ™ is the adult industry's leading publisher of business news and information, providing up-to-the-minute coverage of the industry at and in two monthly publications — XBIZ World for the digital media market and XBIZ Premiere for the retail market. In addition, XBIZ hosts a series of annual events including the adult industry’s biggest night, the XBIZ Awards. XBIZ is frequently cited in the media for coverage of the industry and has been published in New York Times, The Wall Street Journal, CNN, Fox News, Forbes, Newsweek, MSNBC, Wired, CNET, ABC, USA Today and Los Angeles Times, among others.

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  2. THE ART OF STROKING: The Perfect Fit Brand Perfect Fit Male Masturbator, is, you guessed it...a Perfect Fit!

    The Perfect Fit Male Masturbator

    DOWNLOAD as a Word document

    Contact: Andy Reynolds at Popular Publicity for Perfect Fit Brand
    Tel: 212-673-2639

    (Los Angeles, CA) November 8, 2018 — Innovative sexual wellness company, Perfect Fit Brand is back with their latest gift to men, The Perfect Fit Male Masturbator. 

    “We named it so because we feel that this innovative new toy truly does fit perfectly,” says inventor and Perfect Fit Brand CEO, Steve Callow. 

    “This unique masturbator features our proven ribs and nubs design from our Fat Boy line,” says Callow, “but with a larger opening and thicker wall construction to provide a wonderful feeling of “tightness” without needing to be squeezed with your hand.” 

    There are two models, one with “with grips” (handles) and one without, both made from Perfect Fit Brand’s proprietary, super silky feeling SilaSkin™. 

    The model “with grips” is a fat round cylinder that has been molded to include handles on both sides of the toy to insure a controlled grip—perfect for times when the lube gets on the outside of the toy. 

    The model without handles is an octagonally shaped cylinder. 

    The Perfect Fit Male Masturbators

    The Perfect Fit Male Masturbators are very cool looking! Both are textured with a graphic chevron pattern to allow for a better grip; giant chevrons on the round handled version, smaller chevrons on each of the eight sides of the octagonal version. 

    Now available to ship and in stores, the Perfect Fit Male Masturbator was unveiled by brand ambassador Wellington Nacimiento at special promotion with Mr. S. Leather Debuted during Folsom Street Fair 2018. Eager customers snapped up the toy, with one even doing a “demo” right there on the shop floor! Sex Expo attendees hearing about the Male Masturbator a few weeks later at Sex Expo in Brooklyn were equally excited. 

    To order contact your distributor or Perfect Fit Brand at  

    About Perfect Fit Brand
    Based in Los Angeles and Toronto, Perfect Fit Brand is a manufacturer of innovative, high quality, and easy to use sexual health products for the entire gender and sexuality spectrum. Be sure to check out the Perfect Fit Brand blog, Erotic Intent

    Additional images below

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  3. With the Release of the Eye-Popping “FUN BOY PACKER” Sex Toy, Trans Activist Buck Angel asks, “Are we defined by our genitals?

    Buck Angel and the Fun Boy

    Download as Word Doc

    (New York, NY) June 25, 2018 –  The utterly amazing, sculptural, spongy, and sexy Fun Boy Packer is the newest product to be released from the Buck Angel® FTM Line of sex toys by Perfect Fit Brand.

    Designed in collaboration by transsexual activist Buck Angel and CEO Steve Callow, the Fun Boy follows the fall 2016 release of the Buck-Off™ Buck Angel® FTM Stroker for trans men and the similar, but tighter, Kiss-X released earlier this year.

    Video: Buck Angel and Steve Callow introduce the Kiss-X and Fun Boy Packer (at about 2:30).

    More than just a packer (fake penis to be worn under clothing) and more than just a toy, the Fun Boy is an exciting gender-neutral accessory that can be worn in a variety of imaginative ways.

    Fun Boy Packer 6.5 Inch Model

    “Are we really defined by our genitals?" asks Buck Angel discussing the Fun Boy. "I myself am not defined by my genitals and love that I can choose if I want to wear my dick today or if I just want to be with my pussy. The Fun Boy permits us to play with gender fluidity. Your genitals should be a part of self-expression not depression!"

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  4. Perfect Fit Brand Named XBIZ "LGBT Pleasure Products Company of the Year"

    Perfect Fit Brand CEO Steve Callow with his XBIZ LGBT Pleasure Products Company of the Year awardPerfect Fit Brand CEO Steve Callow

    CEO Steve Callow is a Dedicated Sponsor of LGBTQ Events, Organizations

    (New York, NY) May 18, 2018–At the XBIZ 2018 Awards–the “Golden Globes” of the adult industry–Fort Lauderdale/Toronto-based sex toy company Perfect Fit Brand was named "LGBT Pleasure Products Company of the Year."

    While the innovative Perfect Fit Brand has steadily released numerous products that appeal to men gay and straight, it is the Buck Angel FTM Line of trans sex toys that brought the company's imagination and daring to media attention.

    A collaboration between trans activist and sex-positive personality Buck Angel and Perfect Fit Brand designer and CEO Steve Callow, the FTM Line was officially launched with the 2017 release of the Buck-Off™ FTM stroker, designed specifically for trans men undergoing hormone replacement therapy (HRT).

    In early 2018, two new products in the Buck Angel FTM Line were released: The Kiss-X, a smaller, tighter version of the Buck-Off™ designed for FTM guys not in medical transition, or early on in their HRT, and the Fun Boy FTM Packer (fake penis and balls to be worn in pants), which, though initially designed for FTM men, is so sensational looking may gay men are wearing them for fun.

    Buck Angel and Perfect Fit Brand CEO Steve Callow at the 2017 Folsom Street FarBuck Angel and Perfect Fit Brand CEO Steve Callow at the 2017 Folsom Street Fair

    Perfect Fit Brand personnel include CEO Steve Callow, who is gay, a trans man, and people across the gender and sexuality spectrum.

    The company is a dedicated sponsor of numerous LGBTQ events and organizations, including International Mr. LeatherThe Saint at Large presents the Black Party, and Folsom Street Fair. An expanded list of recent and current sponsorships is below:

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  5. Sex Therapist Says Perfect Fit Brand Toys Will Change Your Life!

    Bumper, Play Zone, Fat Boy

    Above: The Bumper, Play Zone Kit, Fat Boy

    Sex Therapist Says Perfect Fit Brand Toys Will Change Your Life!
    Men’s Health, Allure, AskMen and Cosmo are Fans

    (New York, NY) May 9, 2018–In the recent HuffPost story, "12 Sex Toys That Sex Therapists Say Will Change Your Life," Stephen Snyder, a sex therapist in New York City and the author of Love Worth Making: How to Have Ridiculously Great Sex in a Long-Term Relationship recommended two of Perfect Fit Brand’s most unique products, The Play Zone Kit and The Bumper. Here's what he had to say about each.

    The Bumper is made by a company called Perfect Fit. This very soft silicone [SilaSkin™] device fits over the base of a man’s penis, reducing penetration depth. Ideal for men with very long penises who can’t thrust freely for fear of hurting their partners — or for couples craving a different kind of thrusting sensation. This video shows how it works.”

    “Again, from Perfect Fit, this Play Zone Kit takes the guesswork out of selecting a cock ring. You get a full set of silicone cock rings of various sizes stacked on a conical tower, so you can experiment with which ones work best for you.”

    Pretty sweet! Read the full article on HuffPo.


    And Snyder’s not alone. Allure and Cosmo sex editors both recommended the Play Zone Kit cock ring set...

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  6. Perfect Fit Brand is Executive Producer of New Baby Yors Video

    (New York, NY) April 5, 2018–Something different. Perfect Fit Brand, along with Marco Palou and Chronos Cinema and Prose Productions, is the Executive Producer of "Bad Influence," the newest video by queer New York City artist Baby Yors.

    The "Bad Influence" video was inspired by the daring short film "Un Chant D'Amour" (A Song of Love), the only film made by French writer Jean Genet (below), which he directed in 1950. 

    Not only is Perfect Fit Brand nicely featured in the credits, but the video features a bevy of Perfect Fit Brand toys. Beautifully lit, shot and we hope, properly pampered, making a fistful of cameo appearances were our Amour Tug Lock and Ribbed Ring, Cock Armour, Play Zone Kit, and Rook Plug. Pretty cool placement for a sex toy company! 

    Kudos to Baby Yors for hipping the kids to Genet. And thanks to the folks at Trent & Company Marketing Communications for putting Perfect Fit Brand in such classy company! 

    See a GIF of Perfect Fit Brand’s Amour Tug Lock artfully bouncing, the Baby Yors video and Genet’s film on our Erotic Intent blog here.

    Photo of Baby Yors by Rachel Brennecke  @PerfectFitBrand

    GIFs as MP4s for Instagram, Facebook available. Just ask.

    Contact: Andy Reynolds, Popular Publicity,

    Read more »

  7. Perfect Fit Brand Nominated for 7 XBIZ Awards!

    XBIZ Award Nomination

    Count 'em!

    1 Couples Sex Kit/Toy of the Year: Zoro  

    2 Male Sex Toy/Line of the Year: Play Zone  

    3 Male Pleasure Products Company of the Year  

    4 Gay Sex Toy/Line of the Year: The Bumper  

    5 LGBT Pleasure Products Company of the Year  

    6 Specialty Product/Line of the Year: Fun Boy  

    7 Sex Enhancement Product of the Year: Play Zone  

    The 16th annual XBIZ Awards will coincide with the biggest industrywide conference, XBIZ 2018, January 18 in Los Angeles, which unites webmasters, content producers, cam networks and studios, virtual reality players, models/performers and solution providers, for boundless business opportunities in the world capital of adult.

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  8. Groundbreaking Sex Toy Allows Hotter Intimacy In The Bedroom

    PFB BumperTM

    Patent Pending and Design and images © Perfect Fit Brand Inc. 2017

    Perfect Fit Brand’s Stunning New Design For The Bumper™
    Allows For More Passionate Thrusts Without Restraint

    This hot new sex toy provides more “cushion for the pushin’”…literally. Industry innovator Perfect Fit Brand Inc. has launched its design for the Bumper™, the first-ever adult product that cushions deep thrusts during intercourse, providing more passionate sex without restraint.

    Perfect Fit Brand CEO Steve Callow is calling this all new category of sexual health aids a "Thrust Buffer™."

    Receiving Partners who express discomfort during intercourse with a partner may find pleasure in the Bumper™’s ability to make sex more enjoyable within their comfort zone. Penetrating Partners will still have the feeling of full insertion and intimate contact with their partner without having to hold back. For women, this also acts as a sexual health tool to lessen the chances of a bruised cervix.  

    The Bumper™ is a system of two parts: The Bumper™ Thrust Buffer™ and the Donut Buffer. Either one can be used independently or together to create a thick and protective cushion for when the thrusts get deep.

    The Bumper™ acts like a cushion between two partners to absorb some of the bumping and provide the sensation of maximum depth for the penis.  

    The Bumper™ fits around the penis and is held in place by the testicles. The Bumper™ is also designed to be adjustable so users can add more cushions–the Donut Buffers–to suit their depth requirement. Now sexual partners can try avoided positions with new confidence and pleasure.  

    Made of ultra-soft SilaSkin material, the Bumper™ is irresistibly soft and comfortable.    

    The Bumper™ will be available at and via fine sexual health aid retailers worldwide on November 1.

    For more information about The Bumper™ and Perfect Fit and to arrange to speak with a company spokesperson, please contact Nancy Trent or Pamela Wadler at Trent & Company, Inc. on 212-966-0024 or

    Perfect Fit Brand The Bumper packaging

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  9. New Partnership Between EDC Wholesale And Perfect Fit Brand

    EDC Wholesale staff

    Veendam, The Netherlands - EDC Wholesale and Perfect Fit Brand announce a new partnership agreement between the two companies. EDC Wholesale will be selling the full line of Perfect Fit Brand, offering an extensive assortment of sex toys designed for the male consumer with butt plugs, penis sleeves, ball stretchers, and much more.  

    Eric Idema, CEO of EDC Wholesale, is excited about the new collaboration: ‘I am very proud to partner with Perfect Fit Brand. In my opinion, they offer some of the most innovative sexual health products in the world. It’s a pleasure to be working with Steve Callow, CEO of Perfect Fit Brand. He’s a terrific guy and an extraordinary businessmen, with a tremendous knowledge of the adult market. Steve has made the right decision to team up with EDC Wholesale, we will work hard to get this amazing brand in the European market.’ 

    EDC Wholesale offers a range of unique and exceptional products and brands. Perfect Fit Brand fits perfectly in the wholesaler's assortment with their uniquely designed, cutting-edge products, offering groundbreaking innovations for the sexual health of men, women, and couples. Perfect Fit has been nominated for 41 industry awards to date and the recipient of a 2016 Male Pleasure Products Com-pany of the Year award. EDC Wholesale proudly welcomes this winning brand. 

    Perfect Fit sex toys can be ordered now at

    The full line will be available per 1 July 2017. 

    For more press-related information regarding EDC Wholesale please contact: Evertine Visser | +31 648 427 525 |    

    For Perfect Fit Brand inquires contact

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  10. Sexual Health Product Company PERFECT FIT BRAND Launches Cheeky New Blog, EROTIC INTENT, with the Factoid-Stuffed “Dildos Strap-Ons, and Pegging: An Anal History”

    Myra Breckinridge preppin to peg

    Raquel Welch, as Myra, preppin' to peg in the film version of Gore Vidal's "Myra Breckinridge"  Source:

    (New York, NY) February 9, 2017–Sexual Health product company Perfect Fit Brand, maker of numerous innovative sex toys, such as the XBIZ Award and “O” Award-winning Buck-Off FTM stroker, the gorgeous Zoro one-piece strap-on, and the Bull Bag Buzz scrotal vibrator, recently launched their fun and informative new blog titled Erotic Intent. 

    First post is a doozy: the fascinating, and factoid-stuffed “Dildos Strap-Ons, and Pegging: An Anal History”.

    Read more »

XBiz Awards: 2016 Male Pleasure Products Company of the Year and 13 Nominations
AVN Awards: 10 Nominations
Storerotica: 3 Nominations