Monthly Archives: July 2016

  1. PERFECT FIT BRAND Nominated for 3 StorErotica Awards

    The Zoro and the Play Zone Kit by Perfect Fit Brand

    Above: The Zoro® and the Play Zone Kit by Perfect Fit Brand

    Winners to be announced at the11th Annual SE Awards SE Xi July 17th at ANME 

    (New York, NY) July 14, 2016–Sexual health product company Perfect Fit Brand is happy to announce their nomination for three (3!) SE Awards by adult novelty trade, StorErotica Magazine: New Product of the Year for the Zoro 6.5 by Perfect Fit Brand, Male Pleasure Product of the Year for Play Zone Kit by Perfect Fit Brand, and LGBT Company of the Year. 

    Now it it’s 11th year, the annual SE Awards honors the manufacturers, distributors and retailers of the adult novelty industry in over 20 categories, including the brand new LGBT Company of the Year Award category for 2017, for which Perfect Fit Brand is nominated. The SE Xi Awards will be presented on July 17 at ANME (Adult Novelty Manufacturers Expo) and hosted by sex educator, Sunny Rogers.

    The Zoro and the Play Zone Kit by Perfect Fit Brand

    “We’re honored to be nominated for three SE Awards. We’re very proud of The Play Zone Kit and the Zoro®–two of our most innovative products. We’re not only glad to see them recognized, but we are thrilled to be nominated for the first ever 'SE LGBT Company of the Year Award.' Yay Pride!” 

    The final ballot for the SE Awards will be live on June 1, and will accept votes until June 15.

    About Perfect Fit Brand 
    Established in 2011, and helmed by designer and CEO Steve Callow, the Florida-based Perfect Fit Brand is a manufacturer of innovative sexual health products. With proprietary materials like SilaSkin™ and PF Blend™, and engineering teams in the US and Canada, Perfect Fit Brand has designed some of the most unique sex toys available in the market. Among them are the Zoro® one-piece strap-on, the Play Zone Kit (9 cockrings stacked on a min-traffic cone), the Ergoflow Enemas and the Buck-Off™ Buck Angel FTM stroker (designed in collaboration with Buck Angel®) and some of the most unique butt plugs available such as Master Plug, Tunnel Plug, and Hump Gear. Perfect Fit Brand has been honored with over 40 awards and nominations to date. 2017 awards include an XBIZ Specialty Product/Line of the Year Award and “O” Awards Outstanding Innovation Award for the Buck-Off™ Buck Angel FTM stroker.

    About StorErotica Magazine 
    The readers of StorErotica (SE) Magazine are the owners and buyers of retail stores and boutiques, as well as home party companies, that carry intimate apparel and erotic products, as well as the manufacturers and distributors who provide those products. The magazine is mailed for free to more than 6,000 retail stores and boutiques, and more than 2,000 intimate apparel and erotic product manufacturers and distributors. The magazine is also distributed at a number of the industry’s top conventions and tradeshows, including the ANME Founders Show in Burbank, California (January and July shows) and the all-new Altitude Show for the soft good sector. The annual SE Awards are presented annually at the July ANME Show in Burbank, CA. More about StorErotica Magazine and the SE Awards at

    Storerotica Magazine

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  2. New PLAY ZONE Kit by PEFECT FIT BRAND, Will Fit You Nine ways to Sunday

    The Play Zone kit by Perfect Fit Brand

    Above: The Play Zone kit by Perfect Fit Brand • More photos at the bottom of this page

    Alarmed by the Complacent Cockring Market, Sex Toy Company Perfect Fit Brand Retools the Cockring

    Whether Your Love Candle is Roman or Votive, the New PLAY ZONE Kit by PEFECT FIT BRAND, Will Fit You Nine ways to Sunday.

    (New York, NY) July 11, 2016–In response to what Perfect Fit Brand CEO Steve Callow calls “the complacent cockring market,” due to the sex toy industry’s scandalously slackadaisical attitude toward proper cockring sizing, his innovative American company has launched the Play Zone kit–and with it–the Xact-Fit™ cockring sizing system. 

    Yes indeedy, as anyone who’s into cockrings knows, size matters. A lot. Until now, dudes had to make do with a scant handful of cock ring sizes, the effectiveness of which fell sadly somewhere between a pinky ring and a Kabbalah bracelet. 

    Callow compares the frustrating quest for a properly fitting cockring to shopping for a finger ring–if only three sizes were available at the jeweler: Nearly impossible. 

    Enter the Play Zone kit, a collection of nine incrementally sized black soft-touch silicone cockrings, jauntily stacked on a 4” bright orange traffic cone. Yup, nine circles of heaven!      

    The Play Zone kit by Perfect Fit BrandWhy nine? Due dickligence, manifested by rigorously scrutinized trials at Perfect Fit labs, determined that it was necessary to jettison the stale standard–often varying as much as half an inch between sizes–and to instead invent the revolutionary new Xact-Fit™ cockring sizing system. 

    In order to fit most penises, engineers discovered it was crucial that rings vary no more than 0.1” (2.5mm) apart in sizing. Whereas other manufacturers only offer three to five sizes, there are 14 Xact-Fit rings provided within the same range. 

    Nine of the most popular sizes for shaft rings, ball rings, and cock & ball rings are included in the Play Zone kit.  

    Designed to fit without too much pull, but with enough restriction to be pleasingly effective, the Xact-Fit™ rings are made of a premium quality, incredibly strong, plush soft touch silicone that is not too stretchy and won't grab hair: Effective, but easier to get on and off than a metal ring. Each Xact-Fit™ ring is stamped with its size, allowing one to efficiently order individual Xact-Fit cockrings in the future. 

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  3. Perfect Fit Brand to Exhibit at ANME Founders

    BURBANK (July 7, 2016) – Florida-based men’s sexual health products company Perfect Fit Brand ( gears up for the semi-annual ANME Founders Show, July 17 – 19. The world’s premier adult novelty B2B show, the ANME Founders Show represents the latest in the adult novelty and toy industries, featuring adult toys, novelties, lubricants, lingerie, and games.

     “I couldn’t be more excited with the new products we will be showing at ANME,” says Steve Callow, Perfect Fit Brand President and CEO. “Headlining will be our revolutionary FTM sex toy, called the Buck-Off, in partnership with Buck Angel. We will also be introducing our Play Zone™, which uses a completely new cock-ring sizing system, Xact-Fit™, with 14 sizes. We spent two years testing this concept, and it is a huge success. We will also have an expanded lineup of Zoro™ strap-ons to show.”

    Adds Callow, “We will also be debuting alternative packaging / kitting for some of our best-selling products, which will be more appealing for merchandising on shelves.”

    Presenting its new and updated products at ANME, Perfect Fit Brand will also be launching its newest offering at the show – a collaborative product created with adult entertainment icon and LGBTQ / human rights activist Buck Angel. The product, Buck-Off, is the world’s first pleasure product specifically geared for the FTM market.

    “I am so thrilled to finally be releasing an adult toy specific to the trans male community,” says Angel. “I believe sex is a big part of the transition process – finding and exploring your new body can be challenging. This is something I have been working on for years, and Steve [Callow] saw this as an important product, not only for the pleasure products world, but also because it acknowledges that transmen are valued enough to have their own adult toy. This is everything I have fought for since coming into the adult entertainment world 15 years ago.”

     Perfect Fit Brand will be showcasing its products at Booth #90 in the Academy Ballroom at ANME. Held at the Los Angeles Marriott Burbank Airport, the trade show is open to US- and Canadian-based manufacturers, to showcase and sell products to distributors and retail buyers. To inquire about scheduling a meeting, or placing an order, with the Perfect Fit Brand team, contact

     Perfect Fit Brand will also be attending the 2016 StorErotica Awards , held at ANME on the evening of Monday, July 18. Recognizing excellence in the adult retail community, the Awards honor those in the brick and mortar storefront, distributing, and manufacturing levels. Perfect Fit Brand is nominated for LGBT Company of the Year; in addition, the its Bull Bag Buzz ( is nominated forMale Pleasure Product of the Year.

     Founded in 2011 and establishing itself as a driving force in the adult novelty industry, Perfect Fit Brand designs and manufactures unique, cutting-edge products, offering groundbreaking innovations for the sexual health of men, women, and couples. An important aspect of Perfect Fit Brand’s philosophy and ultimate success is to ensure its customers are educated in the proper use of their unique products. With a comprehensive website offering information on products which may not be available at retail locations, the company offers video demonstrations, articles, and detailed product information.

     Nominated for 44 industry awards to date, including LGBT Company of the Year, Perfect Fit Brand won the 2016 XBIZ Award for “Male Pleasure Products Company of the Year.” The company has a long-standing history for innovation in the men’s health and pleasure products market for the LGBT community – its Jock Armour hybrid jock strap / cock ring won the 2015 XBIZ Award for “Gay Sex Toy of the Year,” and has also helmed the inventions of some of the most popular pleasure products for the adult gay market, such as the Hump Gear / Raw Dawg lines of products, the Tunnel Plug, and érgoflo anal douches.

     For more information, visit The company may also be followed on Twitter at, on Facebook at, on YouTube at, and on Tumblr at

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